LakouSARA: Bringing Martinique Together with a Dynamic and Collaborative Intranet

Context: A fresh start for La Sara Martinique

La Sara Martinique, a major player in the energy sector across the French Caribbean, was facing a significant challenge with its former intranet. It had become outdated, difficult to update, and no longer reflected the needs of a modern organization. The old intranet felt institutional and rigid, far from the vibrant and dynamic identity of the company. With 500 employees spread across multiple locations – Martinique, French Guiana, Guadeloupe, and Paris – La Sara needed a solution that could unify teams, improve internal communication, and create a more engaging digital workplace. The answer? LakouSARA, a brand-new intranet designed to reflect the spirit and culture of La Sara Martinique: colorful, lively, and human.

The challenge: An aging and fragmented system

Before the launch of LakouSARA, the existing intranet was a static and difficult-to-use platform that no longer matched employees’ expectations. The biggest pain points included:

• Outdated content and difficult access to information.
• Fragmented communication between teams and locations.
• Operational silos between production, office, and field teams.

The company needed a solution that could:

• Unify internal communication
• Break down silos between different locations
• Engage employees through dynamic content such as podcasts, videos, and interactive discussions

The solution: LakouSARA – A colorful and collaborative digital workplace

In October 2025, LakouSARA was born – a fully redesigned and reimagined intranet, powered by Powell Intranet, bringing color, simplicity, and energy to La Sara Martinique’s digital environment. LakouSARA is much more than a traditional intranet; it was designed to reflect the company’s internal culture. Employees collaborated directly in the creation process and even designed the logo through an internal competition, giving the project a personal and human touch.

What makes LakouSARA unique?

LakouSARA is not just another intranet; it’s a living digital space that reflects La Sara Martinique’s culture while boosting employee engagement. The real innovations include:

Early results: A promising start

📊 Key figures

Although LakouSARA has only recently launched, the early results are already impressive. The most viewed content includes production updates, new employee arrivals, and internal mobility opportunities – all strategic topics for the company. Employees shared that they feel better informed and more connected to the business thanks to easier access to information and more dynamic content.

Team testimonials: The impact of LakouSARA

Intranet launch tips: What we learned

Here are the key lessons La Sara Martinique wanted to share:

• Define clear objectives: Set intranet goals from the beginning and collaborate closely with other departments.
• Focus on user experience: Don’t get overwhelmed by technical complexity. Choose a trusted partner like Powell.
• Move forward in iterations: Intranet development is an ongoing process.
• Involve employees early: Engage users from the start through beta groups and workshops.
• Don’t migrate everything: Only move up-to-date and relevant content.

Conclusion: A digital workplace built for La Sara Martinique

LakouSARA is more than just an intranet; it’s the digital heart of La Sara Martinique. With its colorful design, dynamic communication, and user-centered approach, it transforms the way employees access information, collaborate, and engage with the company. LakouSARA’s success proves that an intranet can be much more than a tool – it can become a living, unifying space that creates a real sense of community inside the organization.

About the partner: Blue Soft

Founded in 2008 by Thierry Boccara and Ludovic Hayat, two experienced and visionary entrepreneurs, Blue Soft quickly became a key player in digital services across France and Europe. Driven by double-digit growth, the group reached €107 million in revenue in 2023 and aims to hit €120 million in 2024.

This strong momentum is built on a strategy combining organic growth and targeted acquisitions. Since its creation, Blue Soft has integrated 17 specialized companies to expand its service offering. In 2023 alone, the group added four new companies focused on data, Microsoft technologies, and process digitalization.