{"id":114009,"date":"2023-10-02T14:45:30","date_gmt":"2023-10-02T13:45:30","guid":{"rendered":"https:\/\/powell-software.com\/resources\/non-classifiee\/the-evolution-of-the-intranets-digital-workplace-market-powell-software-insights-and-outlook\/"},"modified":"2023-12-05T17:58:07","modified_gmt":"2023-12-05T16:58:07","slug":"levolution-marche-des-intranets-powell-software","status":"publish","type":"post","link":"https:\/\/powell-software.com\/fr\/resources\/blog\/levolution-marche-des-intranets-powell-software\/","title":{"rendered":"L’\u00e9volution du march\u00e9 des Intranets et de la Digital Workplace : Perspectives selon Powell Software"},"content":{"rendered":"

Nous sommes ravis d’annoncer notre inclusion dans le nouveau Magic Quadrant de Gartner sur les “Solutions Packag\u00e9es d’Intranet”, une reconnaissance significative pour Powell Software. Ce jalon est crucial pour notre entreprise, nos \u00e9quipes, nos clients et nos partenaires. Dans cet article, je partagerai ma perspective sur ce march\u00e9 dynamique.<\/p>\n

Powell Software se distingue\u00a0 comme l’unique solution intranet catalysant la transformation num\u00e9rique, offrant des solutions d’intranet personnalisables, tout en \u00e9tant nativement int\u00e9gr\u00e9es \u00e0 Microsoft 365 et SharePoint. En tant que Partenaire Gold Microsoft, notre solution SaaS enrichit l’\u00e9cosyst\u00e8me Microsoft, en le rendant plus convivial et en am\u00e9liorant l’exp\u00e9rience employ\u00e9. Pour les entreprises ayant investi dans Microsoft 365, Powell Intranet est la solution rentable pour renforcer les communications internes et stimuler l’engagement des employ\u00e9s.<\/p>\n

Le Magic Quadrant (MQ) de Gartner est une des analyses les plus reconnues \u00e0 l\u2019international, au m\u00eame titre que celles des cabinets Forrester, IDC ou Clearbox<\/a>. En France, deux analyses se d\u00e9marquent sur les Intranets et les Digital Workplace\u00a0: celles de Lecko et d\u2019Arctus. Powell Software est fortement positionn\u00e9 dans toutes ces analyses. Le nouveau MQ de Gartner sert de base \u00e0 nos r\u00e9flexions, confort\u00e9es \u00e9galement par des \u00e9tudes comparatives de ces autres analystes.<\/p>\n

En savoir plus ici<\/a><\/strong><\/p>\n

T\u00e9l\u00e9chargez le rapport<\/a><\/strong><\/p>\n

\u00a0L\u2019Analyse du march\u00e9<\/h3>\n

Le march\u00e9 de l’intranet et du lieu de travail num\u00e9rique est complexe et en constante \u00e9volution. Initialement per\u00e7us comme de simples portails de communication, ces outils se sont d\u00e9velopp\u00e9s pour inclure la collaboration, l’engagement des employ\u00e9s et la productivit\u00e9. L’introduction du Magic Quadrant par Gartner marque un tournant significatif, indiquant la maturit\u00e9 du march\u00e9. En une d\u00e9cennie, le paysage a \u00e9volu\u00e9 pour compter environ 60 solutions, avec une tendance vers les fusions et acquisitions. Parmi celles-ci, 15 acteurs, dont Powell Software en tant que Visionnaire, se distinguent dans le nouveau Magic Quadrant. Beaucoup noteront que Microsoft avec SharePoint et la suite Viva reste un absent significatif de ce MQ.<\/p>\n

Les attentes des clients entreprises<\/h3>\n

Les attentes des entreprises varient consid\u00e9rablement. Chez Powell Software, nous cat\u00e9gorisons ces attentes sur un spectre de maturit\u00e9 de 1 \u00e0 4. Notre objectif est de r\u00e9pondre \u00e0 ces diff\u00e9rentes cat\u00e9gories, permettant aux clients de d\u00e9velopper des Digital Workplace complets, plut\u00f4t que de simples portails de communication. Actuellement, la plupart des entreprises se situent aux niveaux 1 et 2, le niveau 3 gagnant en traction et le niveau 4 commen\u00e7ant \u00e0 \u00e9merger. Des reconnaissances comme le Magic Quadrant de Gartner et les \u00e9tudes de Lecko<\/a> et Arctus<\/a> en France confirment l’importance de cette strat\u00e9gie de Digital Workplace compl\u00e8te, allant au-del\u00e0 des simples portails de communication.<\/p>\n

\"\"<\/p>\n

L’adoption strat\u00e9gique par Powell Software des technologies Microsoft<\/h3>\n

Notre d\u00e9cision d’int\u00e9grer \u00e9troitement les technologies Microsoft 365 et les services d’Open IA dans notre plateforme est strat\u00e9gique. Gartner identifie cela comme une force distinctive pour Powell Software, tout en notant des limitations potentielles. Cependant, nous voyons cela diff\u00e9remment.<\/p>\n

S’associer avec Microsoft apporte des avantages significatifs. Cela nous permet de tirer parti de la fondation technologique la plus largement adopt\u00e9e au monde. Elle garantit la robustesse, l’\u00e9volutivit\u00e9 et la s\u00e9curit\u00e9 de nos offres. Elle donne acc\u00e8s \u00e0 un large \u00e9ventail de fonctionnalit\u00e9s, y compris des outils comme Microsoft Teams, Power BI et Power Automate. De plus, cela ouvre les portes \u00e0 l’immense \u00e9cosyst\u00e8me de partenaires de Microsoft, crucial pour le d\u00e9ploiement mondial des technologies Powell \u00e0 travers diverses tailles d’entreprises.<\/p>\n

Gartner souligne une faiblesse potentielle : le risque d’\u00eatre \u00e9clips\u00e9 par les innovations futures de Microsoft 365. Bien que l’\u00e9volution continue de Microsoft pose un d\u00e9fi th\u00e9orique, Powell Software s’est constamment adapt\u00e9 \u00e0 des annonces majeures comme l’exp\u00e9rience moderne de SharePoint, la suite Microsoft Viva et r\u00e9cemment Microsoft 365 Copilot, tout en sachant en tirer le meilleur partie pour nous clients. Ces d\u00e9veloppements, bien que significatifs, n’ont pas diminu\u00e9 la pertinence de notre solution. Au contraire, ils ont soulign\u00e9 notre capacit\u00e9 \u00e0 innover et \u00e0 rester comp\u00e9titifs dans un \u00e9cosyst\u00e8me en constante \u00e9volution.<\/p>\n

\u00a0<\/strong><\/p>\n

L’Absence Remarquable de Microsoft du Magic Quadrant<\/h3>\n

L’absence de Microsoft 365 et SharePoint dans le Magic Quadrant de Gartner peut para\u00eetre surprenante, compte tenu de leur utilisation r\u00e9pandue pour le partage de fichiers, l’acc\u00e8s \u00e0 l’information et la construction de portails d’actualit\u00e9s. Viva Connections a \u00e9t\u00e9 introduit pour tenter de combler les lacunes historiques, en particulier via l’application mobile de Teams.<\/p>\n

La non-s\u00e9lection de Microsoft s’explique par les capacit\u00e9s critiques attendues par Gartner pour le Magic Quadrant. SharePoint et Viva ne r\u00e9pondent pas enti\u00e8rement \u00e0 ces crit\u00e8res, notamment en termes de gestion facile de l’intranet, de cr\u00e9ation de contenu cibl\u00e9 et accessible pour les contributeurs non techniques, et d’une exp\u00e9rience mobile optimale pour les \u00e9quipes sur le terrain.<\/p>\n

Ces lacunes dans les offres de Microsoft cr\u00e9ent des opportunit\u00e9s uniques pour Powell Software. En tant que solution native de Microsoft 365, nous comblons ces lacunes, offrant une gestion de l’intranet plus intuitive, une cr\u00e9ation de contenu simplifi\u00e9e et une exp\u00e9rience mobile am\u00e9lior\u00e9e.<\/p>\n

Vision et Perspectives pour l’Avenir<\/h3>\n

Le march\u00e9 du lieu des Intranet et des Digital Workplace, stimul\u00e9 par l’\u00e9volution technologique et les changements d’habitudes de travail, est pr\u00eat pour une transformation suppl\u00e9mentaire. Powell Software est en premi\u00e8re ligne, non seulement en s’adaptant \u00e0 ces changements, mais aussi en les fa\u00e7onnant. Notre vision va au-del\u00e0 des tendances actuelles, en se concentrant sur l’int\u00e9gration de l’IA, l’am\u00e9lioration de l’exp\u00e9rience utilisateur et le renforcement des capacit\u00e9s de collaboration. L’objectif est de cr\u00e9er des Intranets et des Digital Workplace non seulement efficaces, mais aussi engageants et valorisants pour chaque employ\u00e9.<\/p>\n

 <\/p>\n

\"\"<\/p>\n

Conclusion – Un Engagement envers l’Innovation et l’Excellence<\/h3>\n

En conclusion, l’inclusion de Powell Software dans le Magic Quadrant de Gartner pour les Solutions Intranet Packag\u00e9es est une \u00e9tape significative de notre d\u00e9veloppement. C’est le t\u00e9moignage de notre approche innovante et de notre engagement envers l’excellence dans le domaine des Digital Workplace. Nous sommes enthousiastes pour la suite, pr\u00eats \u00e0 relever de nouveaux d\u00e9fis, et continuerons \u00e0 fournir des solutions qui r\u00e9pondent aux besoins en constante \u00e9volution des entreprises et de leurs employ\u00e9s. Notre voyage ne fait que commencer, et nous avons h\u00e2te de mener la voie dans ce march\u00e9 dynamique.<\/p>\n

En savoir plus ici<\/a><\/strong><\/p>\n

T\u00e9l\u00e9chargez le rapport<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Nous sommes ravis d’annoncer notre inclusion dans le nouveau Magic Quadrant de Gartner sur les “Solutions Packag\u00e9es d’Intranet”, une reconnaissance significative pour Powell Software. 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