Senior Product Marketing Manager in North America

Powell Software North America is recruiting a Senior Product Marketing Manager.

Powell Software is a fast-growing cloud software startup offering a breakthrough technology to design and manage Intranet Portals and Enterprise Digital Workplaces. In order to support its exponential growth in North America, Powell Software is recruiting a Senior Product Marketing Manager.

His / Her role is to lead product positioning, messaging and go-to-market plans for Powell Software North America. The candidate deeply understands the Enterprise Digital Transformation business. He/She will work closely with cross-functional teams based in Europe and North America to develop and execute marketing plans for the Powell Software solution suite.

Main activities are:

• Partner with central Product Marketing team in Europe to define product positioning and messaging across different audiences, segments and channels.

• Intimately understand customer’s and partner’s business needs in order to define adequate go-tomarkets and provide insight to product management and sales teams.

• Define, localize and own all marketing content and materials for North America including blog posts, white paper and one-pagers in order to drive demand across all channels.

• Lead the extended marketing team to define and execute on marketing plans.

• Measure and optimize campaign results against agreed and shared key learnings.

• Drive effort with product management to define an overall product portfolio strategy and roadmap.

• Define SWOT analysis for each product of the Powell Software Suite and propose improvement plan.

• Be an evangelist of the Powell Software Intelligent suite for the North American Market.

To be successful at this role, the candidate needs to have the following skills:

• Versatile candidate, able to both think strategically on the definition of a plan and be operational to execute on plan successfully.

• Know your stuff. Demonstrate a genuine interest in Software solutions and how Powell Software’s solutions respond to customer’s and partner’s needs. Be an enthusiastic learner

• Independent, self-motivated with a bias towards action.

• Team player comfortable to work collaboratively with a team located both in Europe and North America.

• Excellent written and verbal communication skills. Ability to effectively deliver content and convey messaging to diverse audiences.

• Comfortable working in a fast-paced environment. Can juggle multi-tasks with an eye on achieving the most critical ones first.

• Comfortable interacting with customers and partners to solicit feedback on products and solutions and share Powell Software’s vision and roadmap.



• Bachelor of Art or Science in relevant field or equivalent experience preferred.

• 5+ years successful experience in product management or product marketing in the Software Industry is required.

Seniority Level:

Senior Manager / Director


Regular domestic and international travels to be expected. Motivating compensation package with many evolution possibilities in the US or abroad.

If you are interested in working in a fast-moving environment and with an international and passionate team, reach out to me right away!


Join the Powell Software team


2019-11-26T15:17:47+01:00September 17th, 2019|